Product Marketing Manager- Dallas, TX

in Dallas, TX

Product Marketing Manager- Dallas, TX Job

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  • Job Location

    Dallas, TX 75244, US

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  • Product launches, marketing support, budgets and support of product portfolio development.    
  • Continually evaluate existing and potential markets for Glass & Holoform products
  • Analyze various market segments and collaborate with leadership on direction
  • B2B marketing demand creation and digital marketing technologies (SAP, sales/marketing cloud)
  • Evaluate promotional plans to ensure they are consistent with product strategy, convey a relevant message, and provide return-on-investment (ROI) aligned with OBE business requirements
  • Determine customers' needs, desires and behaviors by specifying the research needed to obtain market information to aid in the development of product sales and positioning strategies
  • Work closely with sales, marketing, R&D and product development on new products for development by analyzing market trends, key competencies, B2B marketing trends & strategies
  • Bachelor’s degree in business or marketing; MBA preferred
  • 5+ years of product marketing experience with proven track record of managing all aspects of a successful product line throughout its lifecycle
  • B2B & subject matter expert/industry experience in building products, with architectural metal experience preferred
  • Proven ability to develop product and marketing strategies and effectively communicate recommendations to senior leadership
  • Analytical and strong in using qualitative and quantitative data to prioritize and drive decision-making
  • Strong problem-solving and critical thinking skills with a willingness to roll up your sleeves to get the job
  • Collaborative, team oriented and skilled at working effectively with cross functional teams
  • Excellent written and verbal communication skills
  • Strong attention to detail, exceptional organizational skills with the ability to manage multiple priorities.
  • Some travel necessary, approx. 10-15%
  • Highly competitive base pay
  • Comprehensive medical, dental and disability benefits programs
  • Group retirement savings program
  • Health and wellness programs
  • A culture that values opportunity for growth, development, and internal promotion

CRH Americas is an Affirmative Action and Equal Opportunity Employer.

EOE/Vet/Disability--If you want to know more, please click on this link

Oldcastle BuildingEnvelope is an E-Verify Employer.

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We’re hiring the next generation of plant managers, engineers and operations experts.

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